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News & Ideas by Theofylaktos
Latest News
26 Nov
More Than a Paycheck: How Strategic Employee Gifting Reduces Turnover
2 Views Why Retention Matters More Than Ever
In today’s competitive job market, employee retention is one of the biggest challenges facing exe...
26 Nov
Case Study: Why the HUGO BOSS ‘Iconic’ Collection is a Top Choice for the Financial Sector
12 Views
The Challenge
In the world of corporate gifting, all industries that engage with high-level executives—from technology and real estate...
24 Oct
China vs. Turkey Sourcing: How We Find the Perfect Promotional Product for Your Budget and Timeline
81 Views The Strategic Edge in Corporate & Promotional Gifts
The world of promotional gifts is vast and often overwhelming. From premium br...
26 Sep
The €100 Gift for a €50 Budget: The Power of Perceived Value in VIP Gifting
224 Views Why VIP Gifting Matters
In today’s corporate landscape, where competition is fierce and relationships define success, the way a compan...
24 Aug
The Art of the Italian Diary: A Look Inside Our Partnership with Castelli Milano
91 Views In the world of corporate gifting, few items hold as much meaning, elegance, and symbolic value as a finely crafted Italian diary. It’s...
17 Aug
The Numbers Speak: why Corporate Gifts are taking off in 2025
199 Views In the modern business environment, the need for authentic connection with customers, partners and employees is more urgent than ever....
10 Aug
More Than a Notebook: The Enduring Power of a Premium Corporate Diary in the Digital Age
80 Views In today’s digital-first world, where screens and notifications dominate our daily routines, the simple act of putting pen to paper has...
27 Jul
Don’t Wait for Winter: Why July Is the Perfect Time to Plan Your 2025 Year-End Corporate Gifts
108 Views As the summer season unfolds, holiday gifting may be the furthest thing from your mind. But if you’re looking to create an unforgettabl...
06 Jun
Beyond the Logo: Why Corporate Gifting Is Your Most Powerful Marketing Tool in 2026
306 Views In a digital world overflowing with ads, pop-ups, and email campaigns, standing out is no longer about visibility alone — it’s about me...